Debut Academy is a leading training academy and salon based in Essex, specialising in hair, beauty, aesthetics and marketing across multiple campuses. Celebrated for its high-quality education and real‑client salon services, Debut offers industry-recognised qualifications, school-leaver and adult learner programmes, apprenticeships and career development pathways—all supported by expert tutors and modern facilities.
Debut engaged us for a full-scale rebranding and digital transformation. The brief included creating a complete brand package—logo design, typography, animated mark and guidelines—and designing and developing a mobile-optimised, SEO-friendly website. Key requirements were an easy-to-use CMS for uploading courses, student reviews and salon treatments, plus integration of detailed contact and enquiry forms with HubSpot to streamline lead capture. The goal: elevate the Debut brand and build a website that scales with academy offerings and drives enquiries.
Brand Identity & Animation: We created a fresh, modern brand identity with a polished logo, carefully selected typography and a brand motion for online use. Full brand guidelines ensure Debut’s visual tone is consistently applied.
Website Design & Development: Built on Webflow, the site is fully mobile-responsive and SEO-optimised. We structured a CMS-driven platform allowing Debut to manage course listings, student testimonials and salon services effortlessly. Detailed contact forms were integrated directly with HubSpot to capture enquiries and drive lead automation.
The result is a cohesive brand presence and a functional website that showcases Debut’s offerings while enabling future scalability and strong lead generation.
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