Nexform is a UK‑based technology service provider specialising in advanced digital manufacturing — including industrial‑grade 3D printing, rapid prototyping, reverse engineering (scan‑to‑CAD), low‑volume batch manufacturing, and full product design. Collaborating with creative agencies, engineers and technical teams, they turn concept products, bespoke props and precision components into reality with speed and accuracy.
Initially, we were engaged to create Nexform’s branding and website before moving into digital marketing. The scope included naming the business, designing their logo and comprehensive brand guidelines, and building a CMS‑driven, lead‑focused website with clear calls to action that Nexform can update with new project pages independently. Once the brand and site were live, we launched a combined SEO and Google Ads (PPC) programme. Deliverables covered a full technical SEO audit, keyword research and competitor benchmarking, location‑targeted landing pages, and PPC campaign setup and ongoing optimisation.
Brand & Website Build: We coined the name Nexform to reflect evolution beyond their original Protex Mx identity, delivered a fresh logo and full brand guidelines, then built a lead‑generation website on an editable CMS. The site features direct calls to action and self-manageable project templates—empowering the client to continuously update and showcase their growing portfolio
SEO & PPC Performance: After brand launch, SEO performance soared—Ubersuggest: 88→100, Seobility: 61→81, SEMrush: 76→94 (top 10% of sites). We published over 60 location‑page narratives, boosting organic impressions by +86.7%, clicks by +200% and average rankings by 3.5 positions. PPC delivered an 850% increase in impressions, clicks up 693% (CTR 7.1%), 16 form‑fill conversions at £12.49 CPL (half our target), and reduced wasted spend to under 5%.
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